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  • A dermatologist’s top tips to even skin tone.
  • Dr Natasha Cook

A dermatologist’s top tips to even skin tone.

A dermatologist’s top tips to even skin tone.

Recent studies in men and women have shown that even skin tone is one of the most important factors when it comes to determining someones attractiveness, healthiness and age (1).

When we talk about ageing, the first word that springs to mind is wrinkles.

Most people would assume that lines and wrinkles would be the definitive indicator of someones age; health and (potentially) attractiveness. However if you follow my social accounts you would’ve heard me say that fixing the canvas is more important than getting rid of wrinkles.

The reason I believe this is that recent studies have proved that even skin tone is actually the most important factor when it comes to our perceived age. So, to get started lets define even skin tone.

Put simply, it is an evenness of colour, surface texture and refined pores.

Just like we take care of our bodies and eat the right food to maintain our health, your skin requires constant protection, nourishment and attention if you are planning on maintaining an even skin tone for life. It’s the single most effective thing you can do to impart a sense of youth, wellness and vitality.

Shop the range here.

So what damages our skin tone?

As a dermatologist with 15+ years’ experience, I’ve observed that almost everyone will experience a range, if not all of the 6 key skin concerns throughout their lifetime including:

  1. Ageing
  2. Pigmentation
  3. Sun damage
  4. Acne
  5. Rosacea/sensitivity
  6. Dehydration

Each of these conditions can cause damage in the form of brown blotches, red blotches, scarring and patchy flakiness. This leads to a general unevenness of skin tone, leaving you looking older, tired and less healthy.

Your skin also serves as your barrier and blocker to environmental stressors like pollution, UVA, UVB and infrared (heat). As I like to say, early intervention is prevention, so it’s important to look after it so it can do it’s job and minimise further signs of ageing and damage.

Discover concentrated clinical strength skincare here.

How can we maintain even skin tone?


Let’s just cut to the chase - if live in Australia the odds are stacked against you when it comes to sun damage and sun related skin conditions.

We know the sun and the different energies it emits such as UVA/UVB, infrared and blue light are the number one cause of pigmentation. It is also the key culprit behind increased capillaries and redness and a main driver when it comes to the development of skin cancer.

My advice when it comes to avoiding the health and aesthetic downside of excessive sun exposure is don’t get it in the first place. This means PROTECT PROTECT PROECT with the CORRECT SPF!

Lather it on, layer on layer and look for physical blockers like zinc and titanium dioxide. Use at least SPF 30; follow sun safe protocols and when possible avoid peak times.

Discover the Concentrated CC+ now.

PREVENT and REPAIR beyond UV with VITAMIN B3 and C:

Look for ingredients such as vitamin B3. Not only is it one of the most stable and best absorbed topical antioxidants, it blocks the pigment production enzymes, maintaining even skin tone. it has also been shown to repair damage on a DNA level. It’s why it’s my go-to antioxidant and I put it in absolutely everything I can.

Then there is Vitamin C, one of dermatology’s tried and tested pigment eliminators, so look for this ingredient in stable formulations. This baby is also fantastic for collagen protection and maintenance (it perfectly compliments B3).

That’s why I’ve formulated my Concentrated Illuminator with B3 and C in 10% concentrations. Combined with hyaluronic acid for hydration, the combination delivers a powerful brightening serum designed to target pigmentation; even out skin tone and sustain/maintain collagen levels.

It’s a daily must have growing up in Australia as it’s designed to combat the harshest environmental conditions in the world.

Shop the Concentrated Illuminator here.

Learn more about B3 here.


Did you know your skin’s ability to turn over and produce new cells deteriorates as we age. That’s right - in or 20s our skin cells regenerate every 30 days. In our 30s it drops to every 60 days.

What does that mean for your skin? A dull lacklustre complexion due to an accumulation of pigmentation.

The good news is there is a simple solution. The answer lies in the tried and tested alpha and beta hydroxy acids. They push out pigmentation maintaining even skin tone.

The Concentrated Clarifier combines 13% AHAs (Lactic, Tartaric, Glycolic and Mandelic) and 5% BHA (salycilic) to reboot your skin’s metabolism to a high turnover of that of a 20 year old. So drop a few years with a few drops.

Shop the Concentrated Clarifier here.

Learn more about Alpha and Beta Hydroxy acids here.

TREAT then HIT REPEAT with your daily routine.

Clinical grade treatments:

Routine, routine routine! Nothing will every replace the effectiveness of looking after your skin on a daily basis throughout your lifetime. However in some cases the damage has been done leaving us with a problem that needs more than just skincare to overcome.

That’s when you should schedule a trip to you dermatologist to boost and enhance your skin with the latest medical grade technologies. It’s all about starting a skin religion.

For more information regarding my range of Concentrated Clinical Strength Skincare click here.





(1) Visual attention to variation in female facial skin color distribution

Bernhard Fink, PhD,1 Paul J Matts, PhD,2 Heiner Klingenberg,1 Sebastian Kuntze,1 Bettina Weege,1 & Karl Grammer, PhD3.

  • Dr Natasha Cook

Comments on this post (1)

  • Mar 28, 2019

    Hi, I’m currently using Dr Natasha’s Cook concentrated moisturiser No 3 as recommend by her.

    Jut wanting to know if i should still use the same moisturiser or can I try/use the new Concentrated CC cream.

    Thanking you

    — Veronica Blanco

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